New Feature / Update: AI Orchestration

What is it?
Zapier just dropped an exciting update: AI Orchestration. In layman’s terms, this means that Zapier’s no-code automation platform has added a layer of AI that helps you create smarter workflows. Imagine your mundane tasks being handled not just with simple triggers but in a way that learns and adapts over time. It’s like having a personal assistant that understands your routine and fine-tunes itself to make your life easier.

Why does it matter?
Here’s the real kicker. Picture this: a marketer working on a campaign. With AI Orchestration in Zapier, their emails to leads could be customised not just based on clicks but tailored with insights that consider previous interactions. It’s like having a marketing strategist in the background, optimising your outreach in real-time. Now think about small business owners who juggle sales and operations. They can automate customer follow-ups with messages that feel personal, making clients feel valued and understood.

In this fast-paced digital world, these enhancements mean that you can reap the benefits of automation while still keeping that human touch. This ain’t vibes—this is verified. With AI Orchestration, Zapier is not just connecting apps; it’s connecting humans with meaningful engagement.