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Zapier Amplifies Automation with AI Orchestration

New Feature / Update: AI Orchestration

What is it?

Recently, Zapier announced a sparkling new feature called AI Orchestration. Simply put, this feature sweetens the automation game by incorporating artificial intelligence into workflows. Now, users can connect over 8,000 applications and leverage AI to make those connections smarter—automatically adjusting and optimising actions based on current data and user preferences.

Why does it matter?

Let me tell you, this isn’t just some fuss about tech for tech’s sake, ¡no, cariño! It’s a massive time-saver for anyone juggling multiple apps. For instance, marketing folks can let AI orchestrate their email campaigns by automatically adjusting send times based on recipient behaviour—imagine waking up to beautifully timed emails that capture attention just right! Plus, developers can spend less time manually checking app integrations. With AI handling the heavy lifting, they’re free to focus on crafting innovative solutions instead of troubleshooting connections. Talk about a win-win!

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