New Feature / Update: Zapier’s AI Orchestration

Ah, the wonders of automation, eh? Zapier has just rolled out a new feature that lets you use artificial intelligence in your workflows with a touch as light as a feather. This AI orchestration makes it easier to connect over 8,000 apps, all without needing to write a single line of code. Think of it as your personal assistant that’s always ready to jump in and streamline your day. Whether you’re juggling emails, social media posts, or mountains of data, this new capability is like having an extra pair of hands—hands that know exactly how to optimise and prioritise.

Why does it matter?

Let me tell you how this can be a game changer. Picture a small business owner who’s managing their marketing campaign. They can set up a workflow that automatically sorts and sends leads directly to their CRM while also posting promotional content on social media—all thanks to AI orchestration. It’s pure magic! And let’s not forget about the busy marketers out there. Syncing up their content calendar with various platforms could save them hours of precious time. No more toggling back and forth like a crabbit wee one at a family reunion.