New Feature / Update: Zapier’s AI Orchestration
Ever find yourself juggling a mountain of apps and workflows? Zapier just threw a lifeline into the chaotic seas of automation. They’ve introduced a feature called AI Orchestration, which uses artificial intelligence to streamline the way your applications communicate with each other. Simply put, it now helps you build workflows that can not only trigger based on events but also make smart decisions based on the data processed, almost like having your own digital assistant that understands the context of your operations.
Why does it matter?
Imagine you’re a marketer trying to manage a campaign across multiple platforms. Instead of manually updating your email marketing list every time a new lead comes in, Zapier’s AI can watch for new entries in your CRM and automatically segment these leads based on predefined criteria. This means less manual work and more time spent crafting that viral content or optimising ad spend.
Or think about a small business owner who needs to keep track of inventory levels. The AI Orchestration can notify them when stock is running low, and even automate the reordering process—all in real time. Less time fiddling with spreadsheets; more time growing that business.
It’s like having your own virtual project manager who keeps everything flowing smoothly, instead of just a series of tools that communicate when it suits them. This shift toward smarter automation could save professionals countless hours, allowing them to focus on strategic decisions rather than reactive tasks.