Sunday, June 15, 2025
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Big Update from Zapier: AI Orchestration Takes the Stage

New Feature / Update: AI Orchestration on Zapier

So, Zapier just rolled out a cool new feature called AI Orchestration. Now, instead of just connecting apps and automating tasks, it’s adding a layer of intelligence to workflows. But what does that really mean? Basically, it uses AI to make decisions about how and when to trigger actions in your automation process. Think of it like having a smart assistant that knows the best way to get stuff done.

Why should you care? Well, let’s say you’re a marketer juggling social media, email newsletters, and analytics. With AI Orchestration, you can set up a workflow where if an email gets opened a certain number of times, it automatically schedules a related social media post. Cool, right? It saves time, lets you focus on strategy, and makes sure your messaging is consistent and timely.

Or maybe you’re an entrepreneur managing customer support. This tool can help by linking your support tickets with your CRM, prioritising urgent issues based on customer feedback patterns. Less time stressing means more time creating. And that’s sweet for anyone trying to balance many hats.

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