New Feature / Update: AI Orchestration
What is it?
Zapier has just rolled out a powerful new feature called AI Orchestration. In simple terms, it lets users harness the power of artificial intelligence in automating workflows. With this update, you can now automate tasks across more than 8,000 apps while integrating AI capabilities to make those processes smarter and more intuitive. Think of it as a digital assistant that not only knows the ropes of your favourite apps but also enhances their functionality with a sprinkle of AI magic.
Why does it matter?
Imagine you’re a small business owner juggling multiple tasks while trying to keep customer interactions smooth and efficient. With AI Orchestration, you could automate responses to common customer inquiries through your chat platform, while the AI intelligently routes more complex questions to you or your team. This saves you time, reduces stress, and ensures your customers feel valued without relying solely on you.
Or let’s say you’re marketing director overseeing a campaign across different channels. With this new feature, you could set up a workflow that automatically pulls data from social media analytics and sends it to your team’s spreadsheet, all while recommending content adjustments based on the performance metrics retrieved. This isn’t just automation; it’s smart automation that empowers teams to make data-driven decisions quickly.