New Feature / Update: AI Orchestration in Zapier
What is it?
Zapier recently launched a new AI orchestration feature that takes up the automation game a notch. This update allows users to seamlessly integrate AI into their workflows without needing to get too technical. It’s like having a smart assistant that knows precisely when to jump in and help out. Think of it as a way to automate tasks while also leveraging AI to make those tasks even smoother and faster.
Why does it matter?
For marketers, this could mean creating dynamic email campaigns that react to customer behaviour in real-time. Imagine setting up an email response that triggers based on someone’s actions on your website—much less waiting around for data to compile. And for business owners, the AI orchestration can help in managing customer queries more efficiently; like having a virtual assistant who’s awake 24/7, ready to respond to customers as soon as they reach out. This leads to a better customer experience overall, which is something every business strives for.