New Feature / Update: AI Orchestration in Zapier
What is it?
Zapier, the friendly automation tool that connects different apps, just turned up the heat with its latest feature — AI orchestration! In simple terms, this means you can now use AI to help decide how your tasks flow from one app to another. Think of it as having an ace sous-chef in your kitchen, guiding your ingredients and tools for the best results possible.
Why does it matter?
For all you savvy marketers, imagine you’re juggling emails, social media posts, and customer inquiries. With this new AI twist, you can set up workflows that don’t just follow a set path but adapt based on the data and context. It’s like making a salsa that adjusts to the freshest ingredients, ensuring everything is perfectly balanced. Say you’re launching a product: as new sign-ups come in, the AI can prioritise responses, sending personalised emails while also updating your CRM. So, you’re not just throwing everything in the pot — you’re creating a dish that truly reflects the season!
Just remember, it’s okay to feel a bit of self-doubt while you experiment with this new feature. Mixing ingredients can be hit or miss, but that’s where the magic happens. And who knows? You might just discover the secret sauce for your workflows!