New Feature / Update: AI Orchestration in Zapier
What is it?
Zapier just rolled out a game-changing feature called AI Orchestration. In simple terms, this feature lets you automate more complex workflows by using AI to decide which tasks to run and when. Instead of just connecting apps to do basic tasks, it now analyses the data and makes smart choices, streamlining your entire process.
Why does it matter?
Imagine you’re a marketer juggling multiple campaigns at once. With the new AI Orchestration, you can set up a workflow that automatically adjusts your email targeting based on customer behaviours or feedback in real-time. You’ll get a targeted approach without lifting a finger. Another example? If you’re a developer, you can automate updates across various applications and receive insights whenever there’s an anomaly. It’s like having a digital assistant that knows what needs to be done and when to do it, freeing you up to focus on the big picture.