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Zapier Expands with AI Orchestration: A Game Changer for Workflow Automation

New Feature / Update: AI Orchestration in Zapier

Zapier has recently rolled out a significant update—AI orchestration. In simple terms, this means that Zapier can now harness the power of artificial intelligence to automate complex workflows more intelligently than ever before. Imagine being able to set up a workflow that not only connects your apps but also learns from the data it processes, making adjustments to improve efficiency.

Why does it matter?

This update is a total game changer for people like marketers and business owners. Picture this: a marketing manager who spends hours every week chasing leads. With AI orchestration, they can create a workflow that scores leads based on their interactions and behaviours, thus prioritising outreach efforts automatically. That’s right—a tool that not only connects your email marketing platform with your CRM but also helps you focus on the most valuable prospects without lifting a finger!

Another example? Data analysts can set up reports that evolve over time.Using AI to process incoming data will mean they don’t have to keep tweaking their workflows. Instead, the AI adapts and optimises the reporting process, allowing them more time to dig into the insights rather than wrestling with the tool.

This isn’t just about automating tasks; it’s about creating smarter, more effective workflows that respond in real-time to what you need. So, if you feel like your daily tasks are a mix of busywork and brain-lag, AI orchestration is your friend—and it’s ready to simplify your life.

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